Keyword Research Tools
Keyword Research Tools to help you Increase Traffic to your Site.
Want to drive more traffic to your site, so you can drive up sales?
Keyword research tools aim to identify popular keywords and terms that people use on search engines.
When you understand what keywords are popular, you can begin to draw people to your own site by developing specific content to match people’s needs and wants. You can even begin to cater your own product inventory to what products are the most searched for.
Below we’ve listed 8 keyword research tools that can help boost your site traffic and revenue.
- Viral Launch
Viral launch is a great Keyword research tool to utilize if you have a store on Amazon.
Their keyword research tool can save you a lot of time by letting you know which keywords to use in your Amazon listing; so that your product can be more visible to potential customers.
Viral Launch will also be able to tell you which keywords are gaining or losing popularity, and identifying keywords with high relevance and low competition.
It also keeps track of your star ratings and reviews, as well as your competitors, to let you know how product ratings have changed overtime.
Price ranges from $50.
- Ahrefs
Ahrefs keyword explorer analyses your competitors’ search traffic, so you will be able to see what keywords and links your competitors are using to attract customers, you can then add them to your own site.
Perhaps one of the best parts of the Ahrefs tool is that it also gives you a look into what kind of content your competitors are publishing and if it’s working for them- so you can replicate similar content on your own site.
Price ranges from $99.
- Keywords Everywhere
The Keywords Everywhere tool is a popular Chrome extension tool that gives you data on what the most searched keywords are on Google, Youtube, Amazon and more.
The tool also lets you know how many times a month that keyword is searched, how much it would cost you to run an advert for that key term and breaks down keyword trends.
If you want to increase your visibility, save time by having keywords at your fingertips and stay ahead of the competition then Keywords Everywhere could be just the tool for you.
Price ranges from $10.
- Keyword Tool
Using a hashtag can generate 12.6% more engagement than posts without a hashtag, this is why it’s important to know what hashtags to use.
The Keyword Tool is a free hashtag generator tool that lets you know what hashtags, phrases and keywords are trending in your field. So that you can grow your audience on your social media sites and drive customers back to your own site.
The tool itself is incredibly simple, functional and easy to use.
Price ranges from $89.
- Serpstat
Serpstat is an award winning growth hacking tool for content marketing, SEO (search engine optimization) and keyword analysis.
What this means is that you’ll need Serpstat if you want an edge over your competitors. The tool analyses your website and that of your competitors to give you comparative data on the keywords they use to keep their sites visible.
Serpstat is great for big businesses. It includes a very professional platform to work from, where you can create professional- looking infographics for clients.
Prices range from $69.
- SpyFu
SpyFu, originally known as Google Spy allows you to see your competitors most profitable keywords. These keywords highlight what people usually search, and can show you what kind of content people are looking for so you can produce it yourself.
SpyFu also gives you great insight into your own company website, as the tool allows you to scan your own account to see if you are wasting money on Google Ad’s.
Price ranges from $33.
- Long Tail Pro
LongTailPro promises to find you long tail keywords, fast.
Long tail keywords are longer more specific keyword phrases that visitors are more likely to use when they are buying. The LongTailPro tool helps you find the most searched long tailed keywords. It also helps breakdown keyword competitiveness in an easy to understand; low, medium or high rating.
The tool also includes other features:
- SERP analysis -analyses the top websites that rank for the specific keywords you are interested in.
- Rank tracker – checking the position and how high a website ranks in search engine pages.
- Backlink analysis – Shows you what links your competitors are using and helps you identify bad links.
On the whole, LongTailPro is very easy to use and very affordable, the tool comes with a free 7 day trial.
Price ranges from $37.
- Helium 10
Helium 10 is another great product to utilize if you are selling on Amazon.
Its keyword tracker feature is easy to use and includes a large database of actionable Amazon related searches and keywords on the market. Searches are quick and are fine tuned to be as relevant to your Amazon product listing as possible.
Uniquely, Helium 10 also has a ‘refund Genie’ feature that compensates you, whenever Amazon ever loses your products during shipping.
It’s also worth noting that Helium 10, like a lot of these tools listed, offer a free trial so you don’t have to purchase without trying them out first.
Price ranges from $50.