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Growth Marketing

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Description

Become great at growth marketing

Get advanced level skills to drive continuous growth.

This program is for people serious about building skills, and are ready to put in the effort it takes to complete a Minidegree.

Taught by industry practitioners, not just conference speakers and theory peddlers.
Gain a holistic understanding of growth across all channels and on an organizational level.
Get results by implementing processes that have actually worked.
Become a T-shaped marketer with a focus on growth
Combine quantitative and qualitative research to get bigger wins.
Apply industry-agnostic processes and frameworks for growth.
Learn qualitative skills like behavioral psychology, copywriting, and user research.
Get technical skills like Excel, digital analytics, and testing frameworks.

In this extensive certification program by CXL Institute, you will learn the methodologies and processes that top growth executives have used to grow companies such as Lyft and InVision. You’ll be able to execute campaigns for exponential and continuous growth.

Go from a dabbler to a growth pro

At the end of the program, you’ll be able to set OKRs and smart goals, run a high velocity testing program that gets results, and manage a growth team and process.

You’ll be able to implement processes, tools, and techniques that work to grow your business, no matter the industry you’re in.

What you’ll learn and how

Practical, hands-on curriculum teaching you the right skills for the marketplace – created by leading practitioners.

We work with industry experts to determine the most relevant topics. What is useful and in-demand has informed our curriculum more than anything else.

Courses are taught by hand-selected top practitioners, names that people in the industry know well.

Minidgree content is a curation of videos and is entirely self-paced, so that you can complete the minidegree at a speed that works for your schedule.